Check out this interactive template to see what media functionalities are available in Chatfuel.

Text Card


A simple text card with two buttons for the menu and contact phone.

✅ Facebook ✅ Instagram

  • 640 character limit;

  • Supports UTF-8;

  • Supports emojis and attributes.

Gallery Card


3 items in 1 gallery card with 3 buttons per each.

✅ Facebook ✅ Instagram

  • Up to 10 items (picture + text) in one card;

  • Switch between horizontal (1.91:1 or 1920x1080 pixels) and square (1:1 or 1000x1000 pixels) image aspect ratios;

  • Both item title and subtitle have a 80 character limit;

  • You can add up to 3 buttons per item;

  • Works only on mobile for users based in European Economic Area (EEA) countries. Galleries won’t display on desktop for these users.

Image Card


✅ Facebook ✅ Instagram

  • Supports JPG, PNG, GIF, AVIF;

  • File size up to 8 MB;

  • For best results keep the number of frames for dynamic GIFs below 75.



Paste a direct URL to upload your video. If you have some problems, try uploading your video to Google Drive, then copy the link to it (make sure to open access to anyone with this link). Then, convert this link to a direct link and paste the converted one to Chatfuel video plugin. This should solve your problem.

✅ Facebook ✅ Instagram

  • MP4;

  • Up to 25 MB after Facebook's transcoding.



✅ Facebook ✅ Instagram

Paste a direct URL to upload your video. You can create direct links from Google Drive links. It works the same way for both video and audio in Chatfuel (see Video section).

  • MP3, WAV, OGG;

  • Up to 25 MB after Facebook's transcoding.



A simple text card with three buttons.

✅ Facebook ❌ Instagram

  • 20 character limit;

  • Up to 3 buttons per card;

  • Can link to other blocks, lead to URL, phone number or schedule events.

Quick Replies


✅ Facebook ✅ Instagram

Add a block from Collect User Data submenu to use Quick Replies.

  • Up to 13 items per quick reply;

  • Item title has a 20 character limit.

Did this answer your question?